12.12.2011

We've Got a New Look! Check Us Out and Tell Us What You Think!

Most of the time on this blog I like to focus on issues pertinent to DUI law - what to do if you are stopped, some myths and untruths that are out there, and what we can do to help you if you are charged with a DUI. But today I'd like some of your feedback. I'd like to know what you think of some of the changes we've made.

The main change that's come about is the look of our website. For some time now our motto has been "helping you across the legal tightrope" or something to that effect. The logo was a picture of a guy with a briefcase walking across a tightrope with the cityscape of Seattle in the background. When I first came up with that concept, I really liked it. But over the months that followed it became apparent to me that it wasn't exactly what I wanted.

See, I didn't think it really provided a good first impression of who we are and what we do. I like the concept of the tightrope, because if you are charged with a DUI you really are walking on a tightrope - one move the wrong way can have some dire consequences. But for my website the concept ended too early. What I wanted people to feel like when they got to my site wasn't that we were acting to help you across the legal tightrope, but that we were there as the net. No matter where you fell we'd make sure you were taken care of. That's what people want in a DUI lawyer, and that's what we can do.

What we had up just didn't do the trick, and, like I said, didn't really convey where I thought we were coming from. And for a little while I wasn't sure what to do. One of the things I don't want to do is what all the other DUI lawyers are doing out there - we aren't like all other DUI lawyers, we provide a level of service that I think outshines everyone. We are different, we act different, and I wanted something that would demonstrate that to potential and current clients.

But I didn't know what that was, until I started looking for artwork for the office. We moved offices in June to a space that was bigger. If you've ever been there you know it's not what you would typically find from a DUI attorney. There are no offices. It's completely open. It's above a brewery. It's got an industrial feel to it, with exposed wood beams, wood floors, and exposed pipes and ventilation. It looks cool, which I like. I mean, come on, just because I'm a DUI attorney doesn't mean I have to be a stuffed shirt, right?

I was looking for artwork to put up in the new office, and I was looking for images that were strong and representative of our style and our work ethic. The first thing I found was a picture of an American flag. It wasn't your normal picture - it was made to look as though the flag had been out on the battlefield, like it had been through some wars - just like us. It was perfect. The second picture I found was a black and white picture of two boxing gloves hanging on a nail. Again, I thought it really captured where we were coming from. We aren't afraid of a fight. We aren't afraid to fight for our clients. We can be strategic when we have to and we can put our heads down and jump into the middle of something when we have to. That's what I wanted people to feel like when they visited our site and interacted with us.

So I made a change.

The first stage of the changes are up on the website now. If you go check it out and remember what the old used to look like I think you'll notice a pretty big change. I hope if makes you feel like we are there to fight for you no matter what, that we'll give everything we can to your case, and we'll do the work necessary to give us the best chance to win.

I'd love your feedback on the changes. How does the site make you feel when you open it up? Does it give you the feelings I discussed above? Are those good feelings when you're looking for a DUI lawyer? What don't you like? What would you change? I'd love to hear your feedback - it's important to me. And I'll take it into account as we move forward.

Not all DUI attorneys are created equal. The choice you make could affect you for the rest of your life. Make sure you choose wisely.

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